The Creative Life
I work in Malaysia, Singapore, Thailand and now Vietnam. I have met many different types of people in advertising. And one thing everyone has in common is a big ego, regardless of what department he or she is from.
When it comes to evaluating creative works, I can almost see a storm brewing in the meeting room. When comments are too harsh to be taken or when egos are badly hurt, things start falling apart and people start pointing fingers around.
I have met many creative critics in my advertising life. I almost have not met a great one. But I have occasionally met good ones who show me how to be better. Most of the times I was led astray into the hell of misguided creative tours.
I learn along the way I guess. But as a creative, we should always swallow our ego a little in order for our mind to grow wider. And yes, we can still ask stupid questions and we can still make mistakes.
After all, if we stop making mistakes, we stop learning.